Vertical application
BrazeAI Decisioning Studio uses reinforcement learning to make 1:1 decisions optimized to any business KPI, including revenue, retention, engagement, or a custom metric. Braze supports cross-channel engagement across email, push, SMS, in-app messaging, WhatsApp, and more, with AI decisioning, orchestration, and campaign execution in one system that works across Braze and non-Braze platforms.
Use cases
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